Location: Ahmedabad, India
Education: B.E. / B.Tech / BCA / MCA / M.Tech / MSC (IT) / Equivalent
Job Description:
- Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
- Create shareable content appropriate for specific networks to spread both our brand and our content.
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
- Run regular social promotions and campaigns and track their success (e.g., Twitter chats, LinkedIn discussions, etc.).
- Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals.
- Drive consistent, relevant traffic and leads from our social network presence.
- Explore new ways to engage and identify new social networks to reach our target buyers.
- Track, measure, and analyze all initiatives to report on social media ROI.
- Strong communication skills.
- Data interpretation skills.
- Additional skills:
- Proficient in Microsoft Office Suite, including Word and Excel
- Knowledge of research methodologies and techniques
- Project management experience
- Analysis experience